TikTok

Report September 2026

Submitted
TikTok’s mission is to inspire creativity and bring joy. With more than 200 million people across Europe coming to TikTok every month, including 189 million in the EU, it’s natural for people to hold different opinions. That’s why we focus on a shared set of facts when it comes to issues that affect people’s safety. A safe, authentic, and trustworthy experience is essential to achieving our goals. Transparency plays a key role in building that trust, allowing online communities and society to assess how TikTok meets its regulatory obligations. As a signatory to the Code of Conduct on Disinformation (the Code), TikTok is committed to sharing clear insights into the actions we take.

TikTok takes disinformation extremely seriously. We are committed to preventing its spread, promoting authoritative information, and supporting media literacy initiatives that strengthen community resilience.

Our 2026 H1 report under the Code can be found below. 

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Commitment 1
Relevant signatories participating in ad placements commit to defund the dissemination of disinformation, and improve the policies and systems which determine the eligibility of content to be monetised, the controls for monetisation and ad placement, and the data to report on the accuracy and effectiveness of controls and services around ad placements.
We signed up to the following measures of this commitment
Measure 1.1 Measure 1.2 Measure 1.3 Measure 1.4 Measure 1.5 Measure 1.6
In line with this commitment, did you deploy new implementation measures (e.g. changes to your terms of service, new tools, new policies, etc)?
No
If yes, list these implementation measures here
N/A

Do you plan to put further implementation measures in place in the next 6 months to substantially improve the maturity of the implementation of this commitment?
No
If yes, which further implementation measures do you plan to put in place in the next 6 months?
N/A
Measure 1.1
Relevant Signatories involved in the selling of advertising, inclusive of media platforms, publishers and ad tech companies, will deploy, disclose, and enforce policies with the aims of: - first avoiding the publishing and carriage of harmful Disinformation to protect the integrity of advertising supported businesses - second taking meaningful enforcement and remediation steps to avoid the placement of advertising next to Disinformation content or on sources that repeatedly violate these policies; and - third adopting measures to enable the verification of the landing / destination pages of ads and origin of ad placement.
TikTok did not subscribe to this measure as outlined in the January 2025 Subscription Document.