LinkedIn

Report September 2025

Submitted
Commitment 1
Relevant signatories participating in ad placements commit to defund the dissemination of disinformation, and improve the policies and systems which determine the eligibility of content to be monetised, the controls for monetisation and ad placement, and the data to report on the accuracy and effectiveness of controls and services around ad placements.
We signed up to the following measures of this commitment
Measure 1.1
In line with this commitment, did you deploy new implementation measures (e.g. changes to your terms of service, new tools, new policies, etc)?
No
If yes, list these implementation measures here
Not applicable
Do you plan to put further implementation measures in place in the next 6 months to substantially improve the maturity of the implementation of this commitment?
Yes
If yes, which further implementation measures do you plan to put in place in the next 6 months?
LinkedIn plans to continue to assess its policies and services and to update them as warranted. 
Measure 1.3
Relevant Signatories responsible for the selling of advertising, inclusive of publishers, media platforms, and ad tech companies, will take commercial and technically feasible steps, including support for relevant third-party approaches, to give advertising buyers transparency on the placement of their advertising.
QRE 1.3.1
Signatories will report on the controls and transparency they provide to advertising buyers with regards to the placement of their ads as it relates to Measure 1.3.
LinkedIn provides a range of information and tools to give advertisers transparency and control regarding the placement of their advertising. For example, LinkedIn publishes for the public and advertisers a semiannual transparency report pursuant the DSA, which discloses metrics regarding the amount of violating member content, including misinformation, that LinkedIn removed from the platform during the period. For the period from 1 July to 31 December 2024, for example, LinkedIn removed 12,100 pieces of DSA-relevant content as misinformation under own initiative moderation. LinkedIn’s most recent DSA transparency report is available here. 

For ads on the LinkedIn Audience Network, as discussed in QRE 1.2.1, LinkedIn provides tools to assist advertisers in controlling where their ads appear within the network. For example, advertisers can set up category-level blocking based on the Interactive Advertising Bureau’s (IAB) publisher category taxonomy to prevent their ads from running on certain types of publishers within the network. Similarly, advertisers can review the list of publishers within the network and create custom allow lists and block lists to ensure their ads are placed on apps and sites that meet an advertiser’s specific standards.