Messenger

Report September 2026

Submitted
Commitment 6
Relevant Signatories commit to make political or issue ads clearly labelled and distinguishable as paid-for content in a way that allows users to understand that the content displayed contains political or issue advertising.
We signed up to the following measures of this commitment
Measure 6.5
In line with this commitment, did you deploy new implementation measures (e.g. changes to your terms of service, new tools, new policies, etc)?
Since 6 October 2025, Meta no longer allows social issue, political, and electoral ads (“SIEP ads”) on our platforms in the EU and associated territories. SIEP ads are still permitted in the remaining EEA countries, namely Norway, Iceland, and Liechtenstein, subject to the applicable policy and authorisation requirements
If yes, list these implementation measures here
N/A 
Do you plan to put further implementation measures in place in the next 6 months to substantially improve the maturity of the implementation of this commitment?
Since 6 October 2025, Meta no longer allows social issue, political, and electoral ads (“SIEP ads”) on our platforms in the EU and associated territories. SIEP ads are still permitted in the remaining EEA countries, namely Norway, Iceland, and Liechtenstein, subject to the applicable policy and authorisation requirements. 
If yes, which further implementation measures do you plan to put in place in the next 6 months?
N/A
Measure 6.5
Relevant Signatories that provide messaging services will, where possible and when in compliance with local law, use reasonable efforts to work towards improving the visibility of labels applied to political advertising shared over messaging services. To this end they will use reasonable efforts to develop solutions that facilitate users recognising, to the extent possible, paid-for content labelled as such on their online platform when shared over their messaging services, without any weakening of encryption and with due regard to the protection of privacy.
Messenger
QRE 6.5.1
Relevant Signatories will report on any solutions in place to empower users to recognise paid-for content as outlined in Measure 6.5.
Since 6 October 2025, Meta no longer allows social issue, political, and electoral ads (“SIEP ads”) on our platforms in the EU and associated territories. SIEP ads are still permitted in the remaining EEA countries, namely Norway, Iceland, and Liechtenstein, subject to the applicable policy and authorisation requirements.