The Code
Signatories
Reports
Prospective Signatories
Structural Indicators
Elections
Report
September 2025
Submitted
Advertising
Commitment 1
Commitment 2
Commitment 3
Political Advertising
Integrity of Services
Empowering Users
Empowering Researchers
Empowering fact-checkers
Transparency Centre
Permanent Task-Force
Monitoring of the Code
Commitment 1
Relevant signatories participating in ad placements commit to defund the dissemination of disinformation, and improve the policies and systems which determine the eligibility of content to be monetised, the controls for monetisation and ad placement, and the data to report on the accuracy and effectiveness of controls and services around ad placements.
We signed up to the following measures of this commitment
Measure 1.1 Measure 1.2 Measure 1.3 Measure 1.4 Measure 1.5 Measure 1.6
In line with this commitment, did you deploy new implementation measures (e.g. changes to your terms of service, new tools, new policies, etc)?
No
If yes, list these implementation measures here
There have been no significant updates since the last submitted report.
Do you plan to put further implementation measures in place in the next 6 months to substantially improve the maturity of the implementation of this commitment?
Yes
If yes, which further implementation measures do you plan to put in place in the next 6 months?
Inventory Filter
for Facebook Feed gives advertisers the ability to adjust their preferences for adjacency to different content types. Within this control, advertisers can choose between expanded, moderate, and limited inventory settings based on the suitability level that’s right for their brand. Meta will continue to invest resources in the ongoing development and enhancement of the inventory filter.
We plan to expand integrations with our third-party partners to introduce additional functionality.
We are building a simplified creator monetization experience: Facebook Content Monetization. This program gives creators the opportunity to earn money based on the performance of their eligible Facebook videos, reels, photos, stories, and text posts.
The Content Monetization program combines 3 existing Facebook monetization programs:
In-stream ads, which monetizes videos
Ads on Reels, which monetizes reels
Performance bonus program, which monetizes video, photo and text posts
To use the Facebook Content Monetization program, creators must continue to follow our Partner and Content Monetization Policies. Creators, publishers, and third-party providers posting content that is flagged as misinformation or false news may be ineligible or may lose their eligibility to monetize. For example, the following types of content are ineligible to monetize:
Misinformation
Misleading medical information
Measure 1.1
Measure 1.2
Measure 1.3
Measure 1.4
Measure 1.5
Measure 1.6
Measure 1.1
Relevant Signatories involved in the selling of advertising, inclusive of media platforms, publishers and ad tech companies, will deploy, disclose, and enforce policies with the aims of: - first avoiding the publishing and carriage of harmful Disinformation to protect the integrity of advertising supported businesses - second taking meaningful enforcement and remediation steps to avoid the placement of advertising next to Disinformation content or on sources that repeatedly violate these policies; and - third adopting measures to enable the verification of the landing / destination pages of ads and origin of ad placement.
QRE 1.1.1
Signatories will disclose and outline the policies they develop, deploy, and enforce to meet the goals of Measure 1.1 and will link to relevant public pages in their help centres.
N/A
SLI 1.1.2
Please insert the relevant data
N/A
